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What is Freelance Writing and How to Start It?

Did you know that freelance writing is the ultimate side hustle? Well, that’s because you can turn your love for words into cold, hard cash—it’s considered one of the most highly paid remote jobs!

But here’s the thing: it’s not as easy as tapping your fingers on your keyboard and watching the money roll in. Nope, if you want to make it as a freelance writer, you need to be strategic, persistent, and willing to hustle harder than a used car salesperson on commission.

The truth is that the world of freelance writing can be a bit of a jungle. It’s a place where the competition is fierce, the rejections are plenty, and the paychecks can be few and far between. But if you have the will to work hard and smart, the rewards can be oh-so-sweet.

Ready to shake things up and make your mark as a freelance writer? Then, let’s get this party started and take the first step towards success!

Table Of Contents:

What is Freelance Writing?

Freelance writing allows you to work on several projects based on a contract instead of the usual work set-up: full-time by one company. With this type of writing, you have a flexible work schedule, and that has become increasingly popular among online entrepreneurs and digital nomads.

Who wouldn’t if you could take freelance writing jobs as much as you can and choose your clients to your liking? And you can also use it to make extra money or start a side hustle.

The Role of a Freelance Writer

This lucrative writing career lets you engage in numerous types of writing, including:

  • Blog Posts: Creating engaging and informative articles for blogs to attract readers.

  • Copywriting: Crafting persuasive text for advertisements, websites, and marketing materials.

  • Technical Writing: Developing clear documentation such as user manuals and product guides.

  • E-books & Whitepapers: Or create e-books on different topics, from personal finance to gardening.

The Benefits of Freelance Writing

You may be wondering why many have started freelancing in this industry. Well, that’s no wonder because pursuing freelance writing comes with several advantages. These are particularly appealing to those who know the freelance writing income, which can help bring financial flexibility or save time by working from home.

freelance writing

Here are some key benefits:

  • Flexibility: Set your schedule and choose projects that align with your interests and experience level.

  • Earning Potential: There is no salary cap here. You control how much you earn based on workload. That’s why many have turned to full-time freelance writing.

  • Variety of Projects: Work across different niche writing industries like finance, technology, health, lifestyle, travel, etc.

Want to start freelance writing? You’ve landed in the right spot to get started.

As seasoned freelance writers said, it’s not always a cakewalk, but with the right approach and a pinch of determination, you can make a living out of it.

How to Start Freelance Writing

Before you can establish a profitable freelance writing career, you need to start right. And I’ve got you covered in this area.

Step 1: Choose Your Niche and Strategy

One of the common mistakes new freelance writers make is trying to be everything to everyone—a general freelance writer, as they say. Trust me, it doesn’t work.

If you want to stand out in a crowded market, focus on becoming an expert in a specific area that gets you excited. Maybe it’s personal finance, health and wellness, or tech – having a specialty will not only make you more attractive to clients but also give you the confidence to charge premium rates.

Or kickstart your freelance writing journey by identifying your area of expertise. What subjects do you love exploring? What topics have you developed a strong understanding of over the years?

Fell into freelance writing, and now you’re wondering what’s next? Here are some common freelance writing niches that can help you find your footing.

freelance writing

  • Business-to-business (B2B) writing: Want to craft content for businesses that cater to other companies? That’s B2B writing, where a writer specializes in producing a range of materials such as content marketing posts, white papers, and case studies that speak directly to their client’s target audience.

  • Copywriting: A great copywriter creates persuasive online content designed to sell products or services. This can include website copy, email marketing campaigns, product descriptions, and more.

  • Business-to-consumer (B2C) writing: When businesses sell directly to consumers, they need content that speaks to people on a personal level. That’s where B2C writers come in – crafting engaging blog posts, social media content, and product reviews that resonate with their target audience.

  • Technical writing: When complex topics need explaining, technical writers step in to create user-friendly manuals and documentation that break down challenging concepts into simple, easy-to-grasp language.

With your niche locked down, the next step is to craft a plan for finding clients and marketing yourself.

What’s your strength: content writing, technical writing, AI writing, or copywriting? A well-defined plan will keep you on track and driven to succeed.

Step 2: Build Your Writing Portfolio

freelance writing

As a freelance writer, your portfolio is essentially your calling card. It’s the first impression potential clients will get of your skills, and it’s what will ultimately decide whether they want to work with you or not.

Kickstart your portfolio by gathering your standout writing pieces, including published articles, blog or guest posts, editing jobs, and copywriting projects. Curate them by writing niche or type, making it a breeze to share and access when needed.

As you take on new projects, regularly refresh your portfolio with your freshest accomplishments. This showcases your evolving range, skills, and writing personality. Besides, it’s a simple way to tell that you’re a profitable freelance writer.

The best way to showcase your portfolio is to set up a professional online platform, such as a website or blog.

Give your website a personal touch by including an “About” page that shares your story and services, a showcase of your top-notch writing samples. Also, add a contact page that connects visitors with your social media profiles or email addresses.

If you need to be more tech-savvy, don’t worry – there are plenty of easy-to-use website builders like WordPress, Squarespace, and Wix that make it simple to create a professional-looking site.

Step 3: Establish an Online Presence

freelance writing

Having a professional online presence is no longer a nice-to-have; it’s a must-have for freelance writers who want to thrive.

Remember your portfolio? Post it on various online platforms where potential clients will see it. Especially if you want to get high-paying writing jobs, you need to get your presence out there.

That’s why remember to add your bio and contact information to your writing portfolio. This will serve as a digital business card that helps you stand out in a crowd of talented freelance writers.

You may also want to boost your online visibility by creating Twitter, LinkedIn, and other writing jobs profiles to build a strong social media presence. Interact with fellow writers, editors, and potential clients in your niche, sharing your work, expertise, and personality to attract followers and build your personal brand.

Want to get discovered online? Optimize your website and social media profiles with keywords that potential clients use when searching to source freelance writing services like yours.

Step 4: Set Your Freelance Rates

Paid writing services can be a balancing act. You want to ensure you’re earning what you’re worth, but you also need to be competitive. Research how much writers earn in your niche or what other writers in your niche are charging.

To find your sweet spot, you should also factor in your experience level, skills, and the specifics of each project.

Remember, you’re worth more than peanuts. Don’t be afraid to stand up for your rates and pack your bags if a client isn’t willing to meet you halfway. Your writing income is vital, even if you’re doing it out of passion or fun.

Step 5: Pitch Yourself Everywhere

Now that you have a website, it’s time to start pitching yourself to potential clients.

Identify them by scanning your niche for businesses, publications, and writing job sites that might be in need of a freelance writer’s touch. What kind of content are they producing, and how can you contribute your unique voice to the mix?

Build a pitch that showcases your relevant experience and unique perspective. Don’t forget to link your sites and writing samples so readers can see your skills in action.

You can email your target clients, especially if they have posted writing jobs. Follow up politely if you don’t hear back right away, but don’t be a pest. If a pitch is rejected, don’t take it personally – just keep pitching until you find the right fit.

Remember that pitching is a numbers game. The more you pitch from freelance writing job sites, the more likely you are to land your first client.

Step 6: Check Writing Job Boards or Publications

freelance writing

To break into freelance journalism, start by scouring publications that welcome pitches from freelancers. Immerse yourself in their content to get a feel for what resonates with them.

Editors receive hundreds of pitches daily, so it’s crucial to make yours stand out by highlighting your distinct voice and expertise. Remember to strike a balance between persistence and respect for their time and inbox space.

In addition to pitching directly to potential clients, be sure to check writing job boards for freelance writing gigs. Finding the perfect freelance writing job can be challenging, but some popular writing jobs can make the hunt much easier.

Kickstart your freelance writing career with these six essential steps. With persistence and dedication, you’ll be well on your way to turning your writing dreams into a reality.

Tips to Become a Profitable Freelance Writer

Becoming a profitable freelance writer is equivalent to having a full-time job—or even better! You may be starting with a small income if you’re a newbie, but as your experience level goes higher, you can earn a lot.

Plus, if you know how talented freelance writers earn a great amount, you can also soar.

1. Become a Better Writer

The road to success as a freelance writer is paved with constant learning and adaptation. Don’t settle for stagnation – keep refining your skills to stay competitive and innovative.

Upgrade your writing potential by devouring books and articles in your niche. Pay attention to the techniques and styles of your favorite writers. Then, leap and start creating – the more you write, the better you’ll become.

Don’t be afraid to ask for feedback from others, whether it’s through online courses, workshops, or one-on-one editing sessions.

Remember, the better you are at what you do, the more in-demand you’ll be. So, always continue learning and growing as a writer.

2. Get Organized

freelance writing

Freelance writing can be chaotic, with multiple projects, deadlines, and clients to juggle. That’s why it’s essential to get organized from the start.

Use tools like Trello, Asana, or a simple spreadsheet to track your assignments, due dates, and invoices. Set aside dedicated time each day for writing, pitching, and administrative tasks.

Time management techniques are crucial if you want to retain clients.

Besides time, you also have to get a grip on your finances by setting up a system that works for you. Don’t forget to stash away cash for taxes and keep tabs on your expenses.

When you’re organized, you’ll feel more in control and poised for success—there is no chance of losing clients because you can’t keep up with the workload.

3. Grow Your Network

Finding freelance writing jobs is all about building connections. Start by attending industry events, participating in online forums, and connecting with fellow writers and editors in your niche.

Putting yourself out there can be intimidating, but sharing your expertise or what you know can lead to unexpected opportunities. You never know who might be searching for a writer with your exact skill set.

Remember, networking is a two-way street. Be generous with your time and knowledge, and always look for ways to help others. The goodwill you build will come back to you tenfold.

4. Collect Testimonials from Your Clients

freelance writing

Now, when you get clients, whether from postings of freelance writing jobs or through your site, be sure to ask for testimonials and feedback.

Glowing testimonials from thrilled clients can be a marketing goldmine, helping you snag even more freelance writing business. So, flaunt them on your website, LinkedIn profile, and pitches to showcase your expertise and the value you bring to the table.

5. Establish Your Brand as a Freelance Writer

As a freelance writer, you are your own brand. Everything from your website to social media presence to how you talk with clients should reflect your unique personality and expertise.

First, define your brand’s attitude and style. Are you a friend who’s always down-to-earth or a trusted expert in real estate who means business? Your writing style should mirror your brand’s personality.

To establish a strong online presence, sync up your visual brand across all platforms. Use the same photo, colors, and logo on your site, social media profiles, and email signature. This consistency will make you look super polished and professional and help you stick in the minds of potential clients.

Conclusion

Have guts, grit, and a whole lot of hustle? Then freelance writing is for you because it isn’t for the faint of heart to make it in this game. But if you’re willing to put in the work, the payoff can be huge.

You’ll have the freedom to work from anywhere, be your own boss, and do what you love every single day. And who knows, maybe one day you’ll be sipping margaritas on a beach somewhere, living the freelance writer’s dream—don’t forget to tag me in your posts!

Stop waiting and start writing your way to success in freelance writing today. You can never start making money if you don’t take a leap now!

FAQs

How do I get into freelance writing?

Pick a niche, create sample work and pitch clients. Use freelance writing job boards to find content writing gigs. And don’t forget to network on social media.

What does a freelance writer do?

A freelance writer creates content for businesses or publications. This can include blog posts, articles, copywriting, and technical documents.

Can I make $1000 a month of freelance writing?

If you land steady clients and projects that pay well enough per piece or hour, you can earn $1000 monthly.

How much do freelance writers get paid?

The pay of freelance writing jobs varies based on experience and project type but ranges from $0.10 to over $1 per word.

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